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Monday, March 14, 2011

Democrats and Twitter

Roll Call has an interesting article which reports that the Democrats are counting on Twitter and Facebook to help them take back the House in 2012. According to the article, the Democrats believe that by putting their message on Twitter, they will reach a much more savvy crowd who will "get" their message.

I don't think so. I can understand why the Democrats think that having a message that fits in a tiny twitter message makes sense for them. In fact, Twitter for political campaigns means that the old thirty second commercials on TV will seem like War and Peace in comparison. It will be politics by slogan alone. No substance, no nuance, just a slogan. Sounds perfect for Nancy Pelosi. She is still probably looking for the Twitter version of Obamacare. (She voted for the bill and she still does not know what is in it.)

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